Why is Fax Broadcasting A Great Alternative To Telesales?
The effectiveness of Fax Broadcasting has not declined over the years. Now that there are better technology resources, Fax Broadcasting is easier than ever. With this type of advertising, your business will be able to offer consumers valuable information about your products and services. Fax Broadcasting: At one time, Fax Broadcasting was a time consuming form of marketing. A marketer would have to stand at the fax machine, dial a business number, and wait for the message to be sent before trying the next number. Now that fax advertising is automated through a computer system, this method has increased substantially in value. Now let’s compare that to Telesales. Telesales: Telesales requires a lot of personnel and is very a time consuming marketing method that leads to less than effective results. Employees have a difficult time getting through by phone because many people ignore calls from numbers they do not recognize. Should they happen to get through, they are often met with agitated individuals who quickly end the call before they hear what the company has to offer. Time Versus Money Assuming a telesales worker can work 7 hours a day, 5 days a week, that equates to only 2100 minutes of work time. If the worker is exceptional and makes on average one call every 5 minutes, then that’s only 420 calls a day. Even then, only a small percentage of these will hit their mark. The typical cost would be a minimum of $15 an hour, plus around 20c for the cost of the phone call, which over the cost of a month comes to a whopping $4347 a month (based on 23 working days) Over the same duration, you could be reaching 40,000 to 50,000 people by fax and have your staff only working on responding to qualified leads. Advantages Of Fax Broadcasting: Fax Broadcasting is much more effective than telesales, for a number of reasons: Time: Using the assistance of a fax machine to spread your business advertisements is far less time consuming than telesales. Information can be quickly and easily spread to hundreds, thousands or even millions of businesses via fax. Telesales requires an employee to talk directly to a potential consumer one at a time. Staff: Mass Fax Broadcasting can be achieved by one individual versus the brute force method that is required in telesales. Your company can outsource Fax Broadcasting to a business...
Read MoreCommunication In the Future
For this year’s annual update to PostgreSQL, the developers behind the open source databasehave added several new ways to communicate with other databases and data storage systems. PostgeSQL’s foreign data wrappers, which have been used since PostgreSQL 9.1 to read data from other systems, can now also be programmed to write data to non-PostgreSQL systems as well. [ Andrew C. Oliver answers the question on everyone’s mind: Which freaking database should I use? | Keep up with the latest approaches to managing information overload and compliance in InfoWorld’s Enterprise Data Explosion Digital Spotlight. ] Such two-way data exchanges could help developers write programs that fuse multiple sources of data, both the structured data that PostgreSQL holds as well as semi-structured data stored on NoSQL systems. For those who wish to bridge together two copies of the PostgreSQL itself, the development group has also released a federation driver that provides a speedier way to execute PostgreSQL-to-PostgreSQL data transactions. Although perhaps not as well known as the MySQL open source database, PostgreSQL, also known as Postgres, has found work in many organizations, such as for Microsoft’s Skype operations, Yahoo, Reddit, Facebook’s Instagram, Sony and BASF. At least one company, EnterpriseDB, offers commercial support for the software. Other features have been added to ease the developer’s interactions with the database as well. The database’s support for the JSON (JavaScript Simple Object Notation), a favored way to send and receive data to a Web application, has been expanded. Developers can now create modules, called background workers, to help automate, stage and execute actions of applications using PostgreSQL. For instance, one worker that has already been created called Mongres reformats queries written for the MongoDB NoSQL data store so they can be understood by PostgreSQL. Other new developer-friendly features for PostgreSQL 9.3 include automatically updatable views, lateral joins and a parallel copying routine, called pg_dump, to speed backups of large databases. Improvements have also been made to further improve the reliability of the database. In a new feature called fast failover, PostgreSQL 9.3 can switch operations from the master database to the replica database in less than a second. The database also can now run data page checksums to ensure data in the database has not been altered, which could provide evidence of failing hard...
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